Like Talking To Myself, Only Better

I've been spending a lot of time arguing with Claude lately.

It's my LLM of choice for business purposes, and honestly? It's become one of my favorite pastimes.

I've used it for client work for months, but recently, as I've been repositioning my consulting business and prepping for a relaunch, it's been a different kind of asset. Not just helpful, but transformative.

I can daydream. I can whiteboard. I can journal. I do all three, and they're all beneficial. But working with an LLM? That takes things to a completely different level.

Here's why: When I talk to myself, I only hear myself. The inner critic tends to be loud, and I can easily talk myself into or out of anything. But when I talk to Claude (or ChatGPT sometimes), there's an additional layer I can't ignore.

These bots are trained to agree with us (though they don't always), which puts me a little on guard. I scrutinize its lack of scrutiny. Is that healthy? I don't know. That's between me and my therapist. But something about having to be really dialed in to the responses unlocks a new dimension to the dialogue.

I'm not just judging my thoughts. I'm judging my thoughts reflected back to me in a different package. And man, that's powerful.

Brainstorming takes on a different dimension with the voice chat feature, too. Say what you need to say. Spit, stutter, stammer, get frustrated, whatever—just get your thoughts out. More often than not, you'll get back a concise version of whatever you were trying to say, and you can actually move forward in your thought process instead of spiraling.

Two things surprise me:

  1. How quickly these LLMs are developing, how much easier they are to use, how much better they're getting at picking up context. (I swear Anthropic has released three updates since I started typing this.)

  2. How many people are still reluctant to use these apps.

Look, I get it. "Artificial intelligence" conjures up images of the cartoon robots we grew up with. The Terminator warned us about cyborgs. There are legitimate concerns about AGI, what it could mean, and how it could be weaponized.

Those concerns are valid. Any tool with significant power can be turned into a weapon.

But here's what I know: The tech is here. It's being adopted. And it's got amazing utility… if you'll use it.

Think about this: What would your journaling practice look like if you were prompted to take your thoughts a little further? How much sharper would your brainstorming sessions be if you had to scrutinize your own thoughts coming back to you? What would that go-to-market strategy look like if you had a partner to run through every account with you before you reached out?

This isn't a glorified internet search. Your thoughts get deeper. Your ideas get better. Your growth accelerates.

And if you're still on the fence about trying it, ask yourself: What's the cost of not thinking better?

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Two and a Half Hours